Tuesday, April 17, 2007

NASCAR: Buyers Beware, Indeed

The title should say it all - Buyers Beware. That some outside the Race-Stream Media get it only makes it more frustrating that those in the sanctioning body seem not to get it, and based on some of John Darby's quotes, there seems widespread denial in the sanctioning body about the sport's costs and the absurdity of its economic system.

Morton-Bowers really got the investor trend started, and it's paid off in very substantial performance gains for the organization. John W. Henry's investment in Roush Racing has helped them keep pace, and word is that Robert Kraft is being wooed by Robert Yates, this as Ray Evernham and Richard Petty have both talked to the Montreal Canadiens ownership.

But do we really want a sport that requires billionaires to keep teams going? And with all the talk of inter-team cooperation and alliances, where is the talk of inter-team revenue sharing? Where is the lobby for some kind of hard spending cap?

Buyers need to be beware, but it is NASCAR in far greater need of awareness.

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